Thrive – From Complexity to Clarity
When organisations invest in social value and ESG reporting, they often face a common problem: how to make sense of complex data and present it in a way that decision-makers and stakeholders can actually use. Thrive had built a platform that solved this challenge brilliantly but explaining its full potential to new clients wasn’t always straightforward.
Our role at Doublejump was to take that complexity and turn it into something instantly understandable.
We started by immersing ourselves in the Thrive platform, mapping out its capabilities and pinpointing the outcomes that matter most to their users. From there, we shifted the focus from “features and functions” to a clear, visual story about impact, growth, and accountability.
The video we produced distilled the platform into a narrative that flowed naturally showing how Thrive helps organisations capture, analyse, and share their social value data with confidence. By combining clean, modern visuals with a structured storyline, we created a piece of communication that makes the abstract concrete, and the technical relatable.
Now, when Thrive introduces their platform, they don’t have to explain it — the video does the heavy lifting, helping audiences quickly see the value and take the next step.