Lumenstream

Lumenstream – Making a disruptive business model clear

Lumenstream are an innovative lighting company with a completely new way of doing business. Their model is so different from the industry norm that it can take time and a lot of explanation for potential clients to fully grasp the benefits. The challenge? To communicate their proposition in a way that was simple, engaging, and persuasive.

That’s where Doublejump came in.

We began by working closely with the Lumenstream team to unpack their story – clarifying each stage of their service, identifying what mattered most to their customers, and stripping away anything that caused confusion. Through our proven discovery process, we helped refine the narrative so their unique model could be explained in minutes, not hours.

Once the story was clear, we translated it into visuals that did the heavy lifting. We designed an engaging explainer that combined eye-catching animation with a consistent brand style, ensuring the audience stayed focused while quickly understanding how the service worked.

The result? A powerful piece of communication that not only captured attention but also built trust and confidence in Lumenstream’s innovative approach – making it easier for their clients to say “yes.”